
Salsa tools – Meta Tagger for Salsa by PowerThru
The Meta Tagger application allows you to add custom key/value pairs to signup pages, questionnaires, tell a friend pages, petitions, and event pages you make in Salsa, and allows access to that data within your Salsa template, for logical use. Interested in buying, or to find out more? Send us an email today. In practice, [...]

Want more Facebook fans? Why didn’t you just ask?
There are lots of reasons we want more Facebook fans: to build a campaign audience, to move a sector of the electorate that’s highly likely to vote, or to crowd-source campaign events and ideas. But the fundamental reason we want more fans on Facebook is because It’s where the people are. As Laura has already noted in her [...]

Social Media Principles & Best Practices
I had a lot of fun training on social media for candidates for Progressive Majority, and running the round table for the Salsa conference. Here’s a recap of my session, plus more linky goodness! You’ll see some of the material repeated from my in-depth trainings on social media for list building, plus all new best [...]
Social Media for List Building version 2.0
How can you use social media to build your email list? How can you use your email list to build your social media fanbase?

#roots12 special – 3 tips to help your Salsa actions go viral
Thanks to everyone who showed up at our session at RootsCamp 2012 on how to maximize social media sharing on your Salsa actions. Remember, there may be no such thing as viral, but there really is such a thing as good organizing. Here’s a couple tips for how-to. Note, no sound yet, but here’s the [...]

How to combine multiple Facebook pages
How do you combine multiple Facebook pages? (Crossposted at NOI’s Tip of the Day).

Using social media to build your email list and vice versa
How can you use social media to build your email list? How can you use your email list to build your social media fanbase?
Salsa tools – new features added to the Social Media Tell A Friend for Salsa by PowerThru
We have made an upgrade to our Social Media tell a friend tool by adding two new fields. These two new fields are designed to improve Facebook sharing. One new field will allow you to specify a Facebook-specific title, if you would like the title on the share to be different from the title of the action page. There is also a field to specify an image for Facebook to use while displaying the share post.

Salsa tip – how to add a custom title and image for Facebook sharing
How to edit your Salsa templates to add a special graphic and custom title for Facebook sharing.

Interesting things heard lately in the PowerThru office
Which is better- a Facebook like? or an email signup?