email list building
How can you grow your list using online advocacy?
Super geeked to offer a class on this topic through GrowYourBase.org. This is most of the presentation in friendly blog format. The dirty little secret is that a lot of online action doesn’t necessarily accomplish anything offline AND it isn’t growing your list either. So you need to think strategically about it. One principle to [...]
Are you in spam jail with Gmail & Hotmail? (And how to bust out)
Over the last few weeks, we’ve been seeing more and more PowerThru clients reporting some version of trouble getting mail delivered to Gmail, Hotmail, or both. The problems range from the relatively benign – 1-3% of the list not getting email that they should – to the extreme, where up to 90% of all Gmail [...]
Social Media for List Building version 2.0
How can you use social media to build your email list? How can you use your email list to build your social media fanbase?
Spring cleaning your email list for deliverability
Find out how to use good email list hygiene practices and cleaning to improve email deliverability. We share best practices and what we’ve learned from clients.
Using social media to build your email list and vice versa
How can you use social media to build your email list? How can you use your email list to build your social media fanbase?
Interesting things heard lately in the PowerThru office
Which is better- a Facebook like? or an email signup?