Re-electing Elaine Marshall, North Carolina’s Secretary of State

Re-electing Elaine Marshall, North Carolina’s Secretary of State

Progressive champion Elaine Marshall ran for U.S. Senate in 2010 and won re-election as North Carolina Secretary of State in 2012. In both races, she called on a member of our staff to execute her online presence.

In 2010, I led the team that raised $1.7 million for Elaine’s campaign. Long considered dead in the primary, I used effective new media techniques to activate the power of the netroots to invigorate her campaign. Elaine would go on to beat the establishment-backed candidate in a runoff election with over 60% of the vote.

In 2012, Elaine secured re-election as a highly popular statewide figure in North Carolina. In just the first few months of the year, we helped Elaine revive her new media campaign and raise nearly $100,000 online.

“PowerThru Consulting was an invaluable member of my team and has shown me the amazing power new media organizing has in politics. I am proud to have them on my side and recommend them for your campaign.” – Secretary of State Elaine Marshall



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